Parallellisms. . .

The personal computer: an apparatus of logic operations.
The democratic process: an apparatus of audience participation.
The social network: an apparatus of the apotheosis of Nietzsche’s last man. 
Popular culture: an apparatus of the erasure of a hypothetical avant-garde. 
The body: an apparatus of the disappearance of the spirit. 

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What can be said of Heidegger’s notion of technology as a revelation of the real? Each technology —rather, each individual device— is characterized by the absence of distinguishing features, rendering these devices singularly negative. It is true that technology deals with the real and has concerned itself with functioning in relation to the real —although, only by dismantling it, subverting it, perverting the real, reassigning it to an exploitable position in contemporary illusion— but it never actually reveals reality. Technology is our means of concealing that reality ever existed —or perhaps, by concealing reality, technology simply reveals that reality only existed as we have defined it via Enlightenment ideals.